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where words come from
6. adidas
footwear brand whose 3-stripe logo is also found on jewelry and perfume
Where does the word "adidas" come from? (choose the one best answer)
A. Contraction of German shoemaker and uber boot buff, Adolf Dassler.
B. An American acronym, it stands for: "All Day I Dream About Sports."
C. Derived from Latin aditus, which means "access," from adire, "to go."
D. From Homer's Odyssey; it's named for Achilles' dog, that never tires.
26 years before Nike's Phil Knight renamed Blue Ribbon Sports in honor of the Greek Goddess of Victory, the adidas trademark was registered.
Today this house of brands includes Salomon (skis, bindings), TaylorMade (golf clubs) and MaxFli (golf balls).
1936 Berliners watched as Jesse Owens won 4 Olympic Gold Medals wearing shoes from Gebruder Dassler Schufabric; twelve years later after one too many sibling disagreements, "Adi's" brother Rudolph rented a factory across the street and started rival Puma -- so A is correct.
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